Marketing Manager Jobs in Estero, FL
A Marketing Manager in the hospitality industry is in charge of promoting the hotel, resort, or restaurant's brand image and services to attract potential customers. They develop and implement strategic marketing plans, manage advertising campaigns, conduct market research, and analyze market trends to maximize profits. They also work closely with the sales team to generate revenue, create promotional materials and oversee social media platforms. Their role includes maintaining relationships with clients and addressing their needs effectively to ensure customer satisfaction. It's vital for them to stay updated on the latest digital marketing trends and hospitality industry developments.
Key skills include strong communication, creativity, analytical thinking, and leadership. Proficiency in digital marketing tools and platforms like Google Analytics and SEO is often required. Furthermore, they need to have excellent project management skills and a deep understanding of customer service. While a bachelor's degree in marketing or a related field is often required, certifications like Certified Hospitality Marketing Executive (CHME) or Certified Trade Show Marketer (CTSM) can be advantageous. Prior to becoming a Marketing Manager, individuals may have roles such as Marketing Coordinator, Marketing Specialist, or Sales Representative.
Area Director of Revenue Management
- Naples, FL (18 miles from Estero, FL)
- 30+ days ago
- Naples, FL (18 miles from Estero, FL)
- 30+ days ago
Sparkling turquoise waters, white sandy beaches, are all are a part of the beautiful LaPlaya Beach & Golf Resort located between the Gulf of Mexico and Vanderbilt Bay in Naples, Fl. The...
Demographic Data for Estero, FL
Moving to Estero, FL? Find some basic demographic data about Estero, FL below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Estero, FL
Highest Education Level
Marketing Managers in Estero, FL offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Collaboration
- Photography
- Email Marketing
- Copywriting
- Integrated Marketing
- Brand Development
- Social Media Management
- Search Engine Optimization
- Press Releases
- Direct Mail
- Brand Marketing
- Content Development
- Database Marketing
- Email Campaigns
- Brand Awareness
- Brand Identity
- Marketing Campaigns
- Hootsuite
- Branding
- Community Management
- Reputation Management
- Influencer Marketing
- Canva
- Hotel Operations
- Group Sales
- Hotel Sales
- Food and Beverage Management
- Hotel Management
- OpenTable
- Hospitality Management
- Delphi
- Catering
- Marketing Strategies
- Cash Management
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Budget Forecasting
- Media
- Sales & Marketing
- Forecasting
- Public Relations
- Strategy Development
- Collections
- Distribution
- Finance
- Implementation
- Driving
- Written Communication
- Presentation
- Events
- Coaching
- Education Experience
- Reporting
- Budgets
- Bachelor's Degree
- Inventory Management
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Problem Solving
- Project Management
- Time Management
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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